Sales Roles & Team Structure

Learn about essential B2B sales roles like Account Executive (AE) and SDR. Master responsibilities, metrics, ramp times, and best practices.

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Sales Roles & Team Structure

Account Executive (AE)

Owns the full sales cycle for qualified opportunities, driving revenue through discovery, demos, negotiation, and closing deals in B2B sales.
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Sales Roles & Team Structure

Business Development Representative (BDR)

Focuses exclusively on outbound prospecting to net new accounts, generating initial meetings for SDRs/AEs in B2B SaaS.
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Sales Roles & Team Structure

Sales Development Representative (SDR)

Qualifies inbound leads and prospects outbound to generate SQLs, handing them off to Account Executives for closing in B2B SaaS.
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