Real Deal Visibility with Sales Pipeline Management Software

Your pipeline shouldn’t look healthy on paper while deals are actually dying.

Chief is the AI sales pipeline management software that sits on top of your CRM to show you the real health of your pipeline: which deals are at risk, where bottlenecks are forming, and whether you actually have enough coverage to hit your number.
Request a demo below to see what behavioral sales pipeline management could look like for you.
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Pipeline Behavior > Pipeline Stages

Chief reads everything happening in your CRM and reveals the actual health of your pipeline.

With Chief, pipeline management becomes…

More Reality-Based

See which deals are truly alive, which are decaying, and which are already lost.

An insight from Chief about a deal with an overdue close date.

More Actionable

Know exactly where deals are stuck, why they’re stuck, and what to do next.

An insight from Chief about a single threaded deal

More Predictable

Spot risk patterns weeks before they show up in forecasts.

An insight from Chief about risk of missing forecast

More Disciplined

Keep reps and managers honest about how deals are actually doing.

An insight from Chief with early indicators of deal risk.
Case study

From "Looks Fine" to Actually Healthy

One customer (1,500 employees, $300M ARR) used Chief to scan their entire pipeline for engagement issues. They saw promising results:
$15.2M
at-risk revenue found
85%
prediction accuracy
98%
at-risk revenue flagged
    When your sales pipeline software watches behavior, "pipeline health" really means something.

    How Chief Helps You
    Manage Pipeline Health

    Chief uses behavior, not opinion, to help you keep your deals on track. This is how it works:

    1. Chief connects to your CRM and other systems.

    Salesforce, HubSpot, and key engagement data (email/calendar) give Chief end-to-end visibility into your sales pipeline.

    A screenshot of a user connecting Hubspot to Chief

    2. Chief learns your pipeline’s normal motion.

    Chief builds a behavioral baseline across your deals with measurements like...

    • Stage Velocity
    • Engagement Patterns
    • Number of Stakeholders per Deal
    • Slippage and Recovery Patterns
    • Conversion Rates by Stage and Segment


    Now “normal” has a definition and “off” has a clear signal.

    A user uploads documents to Chief so it's better informed on how deals move through the sales pipeline.

    3. Chief detects risk and bottlenecks across the entire pipeline.

    Chief continuously monitors every opportunity for...

    • Stale & Inactive Deals
    • Stage Overstays & Velocity Slowdowns
    • Close-Date Drift and Repeated Pushout
    • Single-Threaded Late-Stage Deals
    • Engagement Drop-Offs
    • Pipeline composition and Coverage Gaps

    Instead of finding these signals in a last-minute spreadsheet, you see them in real time.

    Assigning an insight in Chief

    4. Chief surfaces a prioritized pipeline risk view.

    Leaders get a live, prioritized view of at-risk pipeline, deals that require immediate intervention, stages where bottlenecks are forming, and reps with unusually risky or unhealthy pipelines. It’s an early warning system for your revenue engine.

    An insight from Chief

    5. Your team fixes issues before they become misses.

    With clear risk signals and explanations, managers and reps know where to focus their time and attention. Pipeline management stops being a guessing game and becomes a continuous, disciplined practice.

    Assigning an insight in Chief

    The Outcomes

    1. Your pipeline performs better, consistently. 
    2. You get fewer end-of-quarter surprises.

    See Pipeline Risk Before It Kills Revenue.
    Request a demo to see how Chief can give you more pipeline clarity.
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    Frequently Asked Questions

    Does Chief replace our CRM or pipeline board view?

    No. Chief works with your existing CRM and sales pipeline software to measure and improve the health of what’s inside it. Think of it as the intelligence layer that sits on top of your CRM.

    Can Chief show which parts of the pipeline are most at risk?

    Yes. Chief continuously analyzes your open pipeline and highlights at-risk segments by stage, rep, deal size, or segment so you can focus on the areas that threaten the number the most.

    What if our CRM data isn’t perfect?

    Data quality matters, but it’s normal to have some imperfections. Chief uses behavioral patterns in your data to make predictions. Things like activity decay, stage velocity, slippage, etc.

    Does Chief help with both pipeline quality and quantity?

    Yes. Chief helps you understand whether you have enough pipeline and whether that pipeline is healthy, so coverage ratios actually mean something.

    How long does implementation take?

    Most teams connect systems, map key pipeline behaviors, and start receiving pipeline health insights in 2-4 weeks.