Sales Pipeline

Learn about the B2B sales glossary category "sales pipeline": definitions, stages, management best practices, and key metrics for sales leaders.

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Sales Pipeline

Closed-Lost

A buyer-confirmed no-go opportunity, with captured loss reasons for analysis.
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Sales Pipeline

Closed-Won

A successfully closed revenue opportunity with signed contract and payment terms met.
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Sales Pipeline

Deal Intelligence

Data signals revealing deal health, risks, and coaching opportunities.
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Sales Pipeline

Open Opportunity

Active opportunities in the pipeline that aren’t Closed-Won or Closed-Lost yet.
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Sales Pipeline

Opportunity

A qualified prospect actively progressing through the sales process with forecastable revenue potential.
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Sales Pipeline

Pipeline

A visual representation of active opportunities by sales stage used for forecasting and execution.
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Sales Pipeline

Sales Stage

Defined milestones in the buyer journey with entry/exit criteria and conversion targets.
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